{"id":35102,"date":"2024-10-14T17:53:32","date_gmt":"2024-10-14T17:53:32","guid":{"rendered":"https:\/\/prophet.com\/?post_type=case-studies&#038;p=35102"},"modified":"2024-10-21T12:26:51","modified_gmt":"2024-10-21T12:26:51","slug":"vistra","status":"publish","type":"case-studies","link":"https:\/\/prophet.com\/case-studies\/vistra\/","title":{"rendered":"Vistra"},"content":{"rendered":"\n<section class=\"section-content section-dark\" style=\"\">\n    <article class=\"container\">\n        \n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\">\n<h2 class=\"wp-block-heading h5 has-text-color\" id=\"h-case-study\" style=\"color:#22ffab\"><strong>CASE STUDY<\/strong><\/h2>\n\n\n\n<p><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h1 class=\"wp-block-heading\" id=\"h-vistra\">Vistra<\/h1>\n\n\n\n<p class=\"h3\">Building a category of one in corporate solutions&nbsp;<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n    <\/article>\n<\/section>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vidyard wp-block-embed-vidyard\"><div class=\"wp-block-embed__wrapper\">\n<script type=\"text\/javascript\" async src=\"https:\/\/play.vidyard.com\/embed\/v4.js\"><\/script><img decoding=\"async\"  style=\"width: 100%; margin: auto; display: block;\"  class=\"vidyard-player-embed\"  src=\"https:\/\/play.vidyard.com\/ATdTFbbxn8W2YoLcsg8UGW.jpg\"  data-uuid=\"ATdTFbbxn8W2YoLcsg8UGW\"  data-v=\"4\"  data-type=\"inline\"  data-width=\"640\"  data-height=\"360\"\/>\n<\/div><\/figure>\n\n\n\n<section class=\"section-content section-white\" style=\"background-color: #ffffff;color: #0a0a0a;\">\n    <article class=\"container\">\n        \n\n<div class=\"wp-block-columns prophet-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"h-challenge\"><strong>Challenge<\/strong><\/h2>\n\n\n\n<p>EQT Private Capital Asia (formerly BPEA EQT), the Asian private equity arm of EQT, made significant investments to merge Vistra and Tricor, forming a powerhouse brand in the professional services industry. The newly combined organization was poised to become a top five player in corporate and fund solutions. And with its diversified business portfolio, the new Vistra brand boasts substantial scale, reach and global capabilities. &nbsp;<\/p>\n\n\n\n<p>Recognizing the need to stand out and redefine the standards for the industry, the newly integrated company faced a series of challenges. Retaining the Vistra name, it needed to reimagine the Vistra brand while integrating Tricor\u2019s brand attributes. Vistra had defined a clear purpose and a brand promise of \u201cProgress Without Friction,\u201d but the full brand power behind it was missing. It needed a purpose-driven brand strategy, a complete visual system and a new culture to bring that purpose to life. &nbsp;<\/p>\n\n\n\n<p>Vistra embarked on a bold transformation journey to launch the newly integrated company, reimagining itself as a purpose-led brand. It wanted to set a new standard for the professional services sector, both internally and externally. The ambition? Propelling Vistra into a Category of One.&nbsp;&nbsp;<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:55px\" aria-hidden=\"true\" class=\"wp-block-spacer phone:hidden\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-01.png\" alt=\"\" class=\"wp-image-35104\" srcset=\"https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-01.png 1920w, https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-01-600x338.png 600w, https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-01-1422x800.png 1422w, https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-01-768x432.png 768w, https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-01-1536x864.png 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<p><\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:75px\" aria-hidden=\"true\" class=\"wp-block-spacer phone:hidden\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"h-solutions\"><strong>Solutions<\/strong><\/h2>\n\n\n\n<p>Our journey began with a comprehensive immersion into Vistra\u2019s brand ecosystem. We analyzed strategic reports, brand strategy documents, and merger materials to gain a deep understanding of existing initiatives. Engaging with the steering committee and conducting in-depth interviews with employees and customers, we uncovered insights into the appeal of Vistra and Tricor, including customer loyalty trends and post-merger expectations.&nbsp;<\/p>\n\n\n\n<p>We quickly understood that while the Corporate and Fund solutions industry had changed significantly due to macroeconomic, technological and regulatory shifts, the key players hadn\u2019t moved the industry forward. This stagnation presented Vistra with an unparalleled opportunity to redefine the brand and become a Category of One. &nbsp;<\/p>\n\n\n\n<p>Prophet worked closely with\u00a0stakeholders throughout the extensive brand, visual and culture development process to make sure that it resonated with those who embody the brand and culture in their daily lives. After extensive research, we introduced Vistra\u2019s new brand positioning \u201cThe Progressive Ally,\u201d proclaiming the company as the global authority in enabling business growth. This positioning shaped new creative principles that guided Vistra\u2019s verbal and visual identity and helped formulate core brand messages and tailored communications to meet the diverse needs of Vistra\u2019s audiences. \u00a0<\/p>\n\n\n\n<p class=\"mobile:hidden\">With Vistra\u2019s expansion through mergers and acquisitions, it was crucial to align the sub-brands within the portfolio. Through competitor and industry analysis, we adopted a strategic, data-driven approach, creating a decision tree that gives management &nbsp;flexibility to organize all sub-brands effectively. This will help build a relevant, credible and differentiated brand portfolio.&nbsp;<\/p>\n\n\n\n<p class=\"mobile:hidden\">To truly empower the organization to live its vision, Vistra\u2019s leadership team understood the importance of transforming its culture. Working closely with the Vistra team, we set out to define a new culture and values focusing on leadership ambitions and employee voices. We conducted \u201cBig Conversation\u201d sessions with Vistra employees worldwide to get their input on the company\u2019s new purpose, values and behaviors, as part of the co-creation process. These were then developed into a brand-culture narrative: Our Story. &nbsp;<\/p>\n\n\n\n<p class=\"mobile:hidden\">A complete visual system including a brand book was developed in parallel to &nbsp;get employees and customers excited about the new brand and to signal change. &nbsp;<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column phone:hidden is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:53px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"phone:hidden\">With Vistra\u2019s expansion through mergers and acquisitions, it was crucial to align the sub-brands within the portfolio. Through competitor and industry analysis, we adopted a strategic, data-driven approach, creating a decision tree that gives management flexibility to organize all sub-brands effectively. This will help build a relevant, credible and differentiated brand portfolio.\u00a0<\/p>\n\n\n\n<p class=\"phone:hidden\">To truly empower the organization to live its vision, Vistra\u2019s leadership team understood the importance of transforming its culture. Working closely with the Vistra team, we set out to define a new culture and values focusing on leadership ambitions and employee voices. We conducted \u201cBig Conversation\u201d sessions with Vistra employees worldwide to get their input on the company\u2019s new purpose, values and behaviors, as part of the co-creation process. These were then developed into a brand-culture narrative: Our Story. &nbsp;<\/p>\n\n\n\n<p class=\"phone:hidden\">A complete visual system including a brand book was developed in parallel to get employees and customers excited about the new brand and to signal change. \u00a0<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:75px\" aria-hidden=\"true\" class=\"wp-block-spacer phone:hidden\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"h-results\"><strong>Results<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-02.png\" alt=\"\" class=\"wp-image-35105\" srcset=\"https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-02.png 1920w, https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-02-600x338.png 600w, https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-02-1422x800.png 1422w, https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-02-768x432.png 768w, https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-02-1536x864.png 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer phone:hidden\"><\/div>\n\n\n\n<p>Vistra officially launched its new brand identity and ambition in March 2024 with an exceptionally positive response. Employees said they felt excited, proud and energized.&nbsp;<\/p>\n\n\n\n<p>The Vistra team has spoken highly of Prophet as a creative, thoughtful, and pragmatic partner in the time-critical brand development process. As a strategic partner, Prophet continuously supports Vistra in successfully launching and implementing the new brand.&nbsp;<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer phone:hidden\"><\/div>\n\n\n    <\/article>\n<\/section>\n\n\n\n<section class=\"section-content section-dark\" style=\"\">\n    <article class=\"container\">\n        \n\n<div class=\"wp-block-columns prophet-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"h2\">\u201cProphet has been an indispensable partner as we reimagine our business from the inside out, recognizing that our culture and values underpin the experience we offer. This provides an important opportunity to differentiate our customer experience and proposition and ultimately further establish ourselves as a trusted partner and employer of choice.\u201d&nbsp;<\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-green-color has-text-color has-link-color wp-elements-fba032ed3f398d51fc49dd17ea916364\"><strong>Melanie Fitzpatrick<\/strong><br>Chief Purpose and People Officer, Vistra&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n    <\/article>\n<\/section>\n\n\n\n<section class=\"section-content phone:hidden bg-image section-white\" style=\"background-image: url(https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-03.png);background-position: center;background-color: #ffffff;color: #0a0a0a;\">\n    <article class=\"container\">\n        \n\n<div class=\"wp-block-columns prophet-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:500px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:250px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n    <\/article>\n<\/section>\n\n\n\n<section class=\"section-content mobile:hidden bg-image section-dark\" style=\"background-image: url(https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-03-mobile1.png);background-position: center;\">\n    <article class=\"container\">\n        \n\n<div class=\"wp-block-columns prophet-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:500px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n    <\/article>\n<\/section>\n\n\n\n<section class=\"section-content section-white\" style=\"background-color: #ffffff;color: #0a0a0a;\">\n    <article class=\"container\">\n        \n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns prophet-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column phone:hidden is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"h-crafting-a-bold-new-vision\"><strong>Crafting a bold new vision<\/strong><\/h2>\n\n\n\n<p>In line with the brand strategy and creative principles, the reimagined Vistra brand is visually bold, confident, direct and purposefully simple. The logotype is distinctive and precise, with a leading edge on the V and rounded angles for resilience. Its simplicity optimizes dynamic use across print, digital communication and new media.&nbsp;<\/p>\n\n\n\n<p>Every element in the visual system contributes to the reimagined Vistra brand, ensuring it appears boldly and vibrantly. All visual expressions, from graphics to motion, are inspired by the concept of &#8220;progress.&#8221;&nbsp;<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer phone:hidden\"><\/div>\n\n\n    <\/article>\n<\/section>\n\n\n\n<section class=\"section-content phone:hidden bg-image section-dark\" style=\"background-image: url(https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-04.png);background-position: center;\">\n    <article class=\"container\">\n        \n\n<div class=\"wp-block-columns prophet-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:500px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:250px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n    <\/article>\n<\/section>\n\n\n\n<section class=\"section-content bg-image section-dark\" style=\"background-image: url(https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-04-mobile1.png);background-position: center;\">\n    <article class=\"container\">\n        \n\n<div class=\"wp-block-columns prophet-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column mobile:hidden is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:500px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n    <\/article>\n<\/section>\n\n\n\n<section class=\"section-content section-white\" style=\"background-color: #ffffff;color: #0a0a0a;\">\n    <article class=\"container\">\n        \n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns prophet-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<h2 class=\"wp-block-heading\" id=\"h-adding-symmetry-and-balance\"><strong>Adding symmetry and balance<\/strong><\/h2>\n\n\n\n<p>We crafted the symmetrical and balanced V and A as supergraphics within the system, signifying the symbolic meaning of \u201cvision\u201d and \u201cstrategy.\u201d In its kinetic form, it showcases the idea of driving positive momentum for its clients, making seamless progress alongside and opening countless possibilities from within.&nbsp;<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column phone:hidden is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer phone:hidden\"><\/div>\n\n\n    <\/article>\n<\/section>\n\n\n\n<section class=\"section-content phone:hidden bg-image section-dark\" style=\"background-image: url(https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-05.png);background-position: center;\">\n    <article class=\"container\">\n        \n\n<div class=\"wp-block-columns prophet-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:500px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:250px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n    <\/article>\n<\/section>\n\n\n\n<section class=\"section-content mobile:hidden bg-image section-dark\" style=\"background-image: url(https:\/\/prophet.com\/wp-content\/uploads\/2024\/10\/Vistra_Web_Case-05-mobile1.png);background-position: center;\">\n    <article class=\"container\">\n        \n\n<div class=\"wp-block-columns prophet-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:500px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n    <\/article>\n<\/section>\n\n\n\n<section class=\"section-content section-white\" style=\"background-color: rgb(255,255,255);color: #FFFFFF;\">\n    <article class=\"container\">\n        \n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns prophet-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column phone:hidden is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-874d6763e1596a83ffcb7016832d8ae6\" id=\"h-enriching-the-digital-experience\"><strong>Enriching the digital experience<\/strong><\/h2>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-211f16e090fff5326ca313d016b21216\">We developed a complete visual system, including a full brand book and supported the web design development process, to build excitement about the new brand and to signal change. We translated the brand\u2019s creative principles into UI design recommendations such as visual hierarchy, readability, engagement and simplicity. We packed these principles into use files and UI components, equipping the Vistra team with the necessary resources to begin the website development. \u00a0<\/p>\n\n\n\n<p><\/p>\n<\/div>\n<\/div>\n\n\n    <\/article>\n<\/section>\n\n\n\n<section class=\"section-content section-white\" style=\"background-color: #ffffff;color: #0a0a0a;\">\n    <article class=\"container\">\n        \n\n<div class=\"wp-block-columns prophet-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\" id=\"h-related-case-studies\"><strong>Related Case Studies<\/strong><\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-right\"><a href=\"https:\/\/prophet.com\/work\/case-studies\/\">VIEW ALL<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"carousel-container\" data-slide-show=\"3\" data-navigation-type=\"arrows_only\" data-transition-type=\"default\">\n\n    <div class=\"tiles-container\">\n\n    \n<div id=\"post-33740\" class=\"tile-item post-33740 case-studies type-case-studies status-publish has-post-thumbnail hentry case_study_topic-brand-activation case_study_industries-b2b case_study_company-prophet\" >\n    <a href=\"https:\/\/prophet.com\/case-studies\/seatrium\/\" class=\"tile-link hotSpot-container\" target=\"_self\" onclick=\"ga( 'send', 'event', 'Card Tile', 'Custom Block', 'Seatrium' );\">\n        <div class=\"tile-block\">\n            <div class=\"tile-content\">\n                <div class=\"top\">\n                                        <div class=\"bg-img\" style=\"background-image: url(https:\/\/prophet.com\/wp-content\/uploads\/2023\/11\/Seatrium-hero-image_logo-1.gif)\"><\/div>\n                <\/div>\n                <div class=\"bottom\">\n\n                    <caption class='taxonomy'><span class='content-type uppercase font-GraphikMedium'>Seatrium<\/span><\/caption><h3 class='entry-title'>\nUnlocking a New Chapter of the Global Marine Industry\n<\/h3>\n                    <div class=\"arrow-icon\">\n                        \n\t<svg viewbox=\"0 0 64 64\" class=\"icon i-right-arrow\" aria-hidden=\"true\" role=\"img\">\n\n\t\t\n\t\t\t\t\t\t\t\t\t<polygon points=\"38.11 5.15 36.76 6.45 36.76 6.45 60.5 31.06 0 31.06 0 32.94 60.5 32.94 36.76 57.55 38.11 58.85 64 32 38.11 5.15\" \/>\n\t\t\t\t\t\n\t<\/svg>\n\n\t                    <\/div>\n\n                <\/div>\n            <\/div>\n        <\/div> \n    <\/a>\n<\/div><!-- .tile-item -->\n<div id=\"post-32712\" class=\"tile-item post-32712 case-studies type-case-studies status-publish has-post-thumbnail hentry case_study_topic-campaigns case_study_topic-customer-experience case_study_industries-b2b case_study_company-prophet\" >\n    <a href=\"https:\/\/prophet.com\/case-studies\/vialto-partners\/\" class=\"tile-link hotSpot-container\" target=\"_self\" onclick=\"ga( 'send', 'event', 'Card Tile', 'Custom Block', 'Vialto Partners' );\">\n        <div class=\"tile-block\">\n            <div class=\"tile-content\">\n                <div class=\"top\">\n                                        <div class=\"bg-img\" style=\"background-image: url(https:\/\/prophet.com\/wp-content\/uploads\/2023\/06\/Vialto_Feature-Tile.png)\"><\/div>\n                <\/div>\n                <div class=\"bottom\">\n\n                    <caption class='taxonomy'><span class='content-type uppercase font-GraphikMedium'>Vialto Partners<\/span><\/caption><h3 class='entry-title'>\nHelping a 170-year-old brand gain new ground in global mobility\u200b\n<\/h3>\n                    <div class=\"arrow-icon\">\n        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